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Many of our clients have to keep their work under wraps, but here is what we can share:

Microsoft aims to "help our customers realize their full potential." One of the main ways Microsoft achieves this mission is to continually evolve their company to be in the best position to accelerate new technologies as they emerge and to better serve our customers. Microsoft is organized into five business units which include the Windows and Windows Live Division, Server and Tools, Online Services Division, Microsoft Business Division, and the Entertainment and Devices Division.

Using a combination of Design Thinking and traditional consulting forecasting techniques, Big Picture Innovations helped Microsoft to prioritize a list of over 200+ potential innovation projects that utilized new in-house disruptive technologies. Variables in this prioritization included the wide range of technologies, applications, and users each technology would affect, as well as the challenges of implementing each technology over Microsoft's complex organizational structure.